Netnography : ethnographic research in the age of the internet / Robert V. Kozinets.
Material type: TextOriginal language: English Publication details: Thousand Oaks, CA : Sage Publications Ltd, 2010Description: vii, 221 p. : ill. 25 cmISBN:- 9781848606449;9781848606456
- 4.33 KON
- GN345.6 .K69 2010
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Library Section SB- R304 | 004.33 KON (Browse shelf(Opens below)) | Available | 32479 |
Includes bibliographical references and index.
WorldCat Summary: With as many as 1 billion people now using online communities such as newsgroups, blogs, forums, social networking sites, podcasting, videocasting, photosharing communities, and virtual worlds, the internet is now an important site fo
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